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Innovation and Entrepreneurship, John Bessant&Joe Tidd


Cena:
3.000 din
Stanje: Nekorišćen
Garancija: Ne
Isporuka: Pošta
Post Express
Lično preuzimanje
Plaćanje: Tekući račun (pre slanja)
Pouzećem
Lično
Grad: Beograd-Borča,
Beograd-Palilula
Prodavac

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ISBN: Ostalo
Godina izdanja: 00
Jezik: Engleski
Autor: Strani

Autori: John Bessant, Joe Tidd
Povez: broširan
Br. strana: 461
Format: 18,5x23
Developed for courses at both undergraduate and postgraduate level Innovation and Entrepreneurship is an accessible introductory text written primarily for students of business and management studies. The book is also suitable for engineering students studying courses in business and management. Contemporary issues in both innovation and entrepreneurship are used to engage and excite students, and lead them to the relevant theory, models and lessons.
The authors have created a new text which includes:
Fully integrated contemporary themes in innovation, such as sustainability, social entrepreneurship and creating new ventures.
A focus on the role of individual entrepreneurship and organizational innovation in private and public services.
Contemporary cases from areas including new media, computer gaming, internet services, and public and social innovation cases.
“Innovation and Entrepreneurshipis positioned well for the undergraduate level and also draws in new key areas such as innovation systems and socio-technical aspects of innovation. Students can be shown that innovation is not just about technology development. The provision of integrated modern examples for illustrative and case study use is also helpful.` —Dr Paul Harborne, Senior Research Fellow, Cass Business School, UK.
“An excellent primer in entrepreneurial innovation. From principles to application, this book aggregates best practices for practical application; building a solid foundation from their own vast expertise, Bessant and Tidd educate the reader with action oriented, practical approaches to bringing innovation and entrepreneurship together in the real world.” — Charlie Nagelschmidt, Associate Professor, Business & Graduate Faculty, Champlain College, USA.
`This book is very well balanced, with chapters on both manufacturing and service sectors. The chapters on sustainability and economic development are timely. Most books on innovation are excessively concerned with the `how` of innovation. There is always a need to provoke thought on the `why?` - what economic, social and environmental goals does innovation serve?` —Ken Green, Professor of Environmental Innovation Management, Manchester Business School, UK.
“The inclusion of chapters on entrepreneurship and individual innovation fills an important gap in the market for undergraduate textbooks that combine theories of innovation management. It also differentiates from other textbooks by adding contemporary issues on innovation as sustainability and a greater focus on service innovation.” —Dr Dolores Anon Higon, Lecturer in Economics, Aston Business School UK.

- Knjige ne šaljemo za inostranstvo!
- OPCIJU SLANJE POŠTOM (PREPORUČENA TISKOVINA) - PLAĆANJE POUZEĆEM NE RADIMO!!!
- Plaćanje pouzećem, može isključivo kad je slanje kurirskom službom, dok preporučena tiskovina tek nakon uplate na račun, gde kupac preuzima troškove poštarine.
- Ne snosimo odgovornost, ukoliko se knjiga izgubi u transportu, a imamo potvrdu o predatom paketu!
LIČNO PREUZIMANJE ne znači da knjigu donosimo na kućnu adresu ili radno mesto!
- Lično preuzimanje je isključivo u Borči, tačnije na Zrenjaninskom putu, kupce sačekamo na stanici s obzirom kojim autobusom dolaze.
NAPOMENA: Molimo Vas, da pre same kupovine, putem poruke proverite da li je knjiga još na stanju. Unapred hvala!
Svu našu ponudu možete pogledati na linku: https://www.kupindo.com/Clan/tatjana-dakic1/SpisakPredmeta

Predmet: 54035929
Autori: John Bessant, Joe Tidd
Povez: broširan
Br. strana: 461
Format: 18,5x23
Developed for courses at both undergraduate and postgraduate level Innovation and Entrepreneurship is an accessible introductory text written primarily for students of business and management studies. The book is also suitable for engineering students studying courses in business and management. Contemporary issues in both innovation and entrepreneurship are used to engage and excite students, and lead them to the relevant theory, models and lessons.
The authors have created a new text which includes:
Fully integrated contemporary themes in innovation, such as sustainability, social entrepreneurship and creating new ventures.
A focus on the role of individual entrepreneurship and organizational innovation in private and public services.
Contemporary cases from areas including new media, computer gaming, internet services, and public and social innovation cases.
“Innovation and Entrepreneurshipis positioned well for the undergraduate level and also draws in new key areas such as innovation systems and socio-technical aspects of innovation. Students can be shown that innovation is not just about technology development. The provision of integrated modern examples for illustrative and case study use is also helpful.` —Dr Paul Harborne, Senior Research Fellow, Cass Business School, UK.
“An excellent primer in entrepreneurial innovation. From principles to application, this book aggregates best practices for practical application; building a solid foundation from their own vast expertise, Bessant and Tidd educate the reader with action oriented, practical approaches to bringing innovation and entrepreneurship together in the real world.” — Charlie Nagelschmidt, Associate Professor, Business & Graduate Faculty, Champlain College, USA.
`This book is very well balanced, with chapters on both manufacturing and service sectors. The chapters on sustainability and economic development are timely. Most books on innovation are excessively concerned with the `how` of innovation. There is always a need to provoke thought on the `why?` - what economic, social and environmental goals does innovation serve?` —Ken Green, Professor of Environmental Innovation Management, Manchester Business School, UK.
“The inclusion of chapters on entrepreneurship and individual innovation fills an important gap in the market for undergraduate textbooks that combine theories of innovation management. It also differentiates from other textbooks by adding contemporary issues on innovation as sustainability and a greater focus on service innovation.” —Dr Dolores Anon Higon, Lecturer in Economics, Aston Business School UK.
54035929 Innovation and Entrepreneurship, John Bessant&;Joe Tidd

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