ISBN: Ostalo
Godina izdanja: 2002.
Oblast: Ekonomija
Jezik: Engleski
Autor: Strani

Business: The Ultimate Resource Hardcover, 2002
by Editors Of Perseus Publishing (Author), Perseus Publishing (Author), Daniel Goleman (Author)
2172 Pages, veliki format.

Posveta i malo zaprljana na bočnoj strani.
Generalno, veoma očuvana.

The gold standard of business information for the twenty-first century, Business will also be a source of inspiration and insight, with original essays from more than 150 world-renowned business thinkers, leaders, academics, and practitioners such as Charles Handy, Warren Bennis, Jim Collins, Thomas Petzinger, Jr., Peter L. Bernstein, and John Seely Brown. Unprecedented in scope (2.5 million words, 2,200 pages), Business covers all significant intellectual, practical, and factual areas in the field of management. A major feature of Business is an authoritative world almanac featuring 26 industry sector surveys and profiles of 150 countries and all U.S. states. Lively biographies of the management thinkers who have shaped the world as we know it-from Adam Smith to Peter Drucker, from Henry Ford to Estée Lauder-will inform and entertain, while digests of the 70 most influential business books ever published are certain to spark debate. In addition, Business includes a comprehensive dictionary, an anthology of quotations, and an extensive source section covering nearly 200 topics from accounting to team building.Guided by an eminent team of editors and advisors, Business equips everyone who works with the tools necessary to learn from yesterday and prepare for tomorrow.Business is the first-ever comprehensive resource on business and management. A remarkable compendium of lively essays, inspiring biographies, and impressive source materials, Business features the following:Original Best-Practice Essays from 150 of Today`s Thought LeadersFascinating Profiles of Top Management Thinkers and PioneersA Management Library-The 70 Most Important Business Books of All TimeIndispensable Management Checklists and Action ListsFirst-Class World Business AlmanacComprehensive Dictionary of 5,000 Business TermsBusiness Information Sources -Where to Go from HereVisit

From Publishers Weekly
In the mid-1980s, business professionals from a variety of fields were asked what percentage of the knowledge necessary for their jobs they had stored in their heads. The average answer was 75%; today, it`s a fraction of that. What`s needed now is business intelligence, business literacy and business wisdom strengths often innate, but more often learned. In his introduction, Goleman says intelligence is distributed: a manager doesn` t need to know it all; she just needs to know how to learn it when she needs it. Like a business library between two covers, this exhaustive reference offers a no-frills, serious approach to achieving the trifecta: in seven sections, over 200 contributors from Warren Bennis to Peter Drucker offer insights, information, and practical guidance on every aspect of management. The Best Practice section includes some 160 mini-articles on competition, marketing, personnel and leadership; Management Checklists and Actionlists provide practical how-tos on conducting a termination interview, choosing an advertising agency and writing cover letters. Precis of key business books, both new (1998`s Blur) and classic (1937`s How to Win Friends and Influence People), make up the Management Library, while the Business Thinkers and Management Giants section profiles movers and shakers from Astor to Edison to Woolworth. The Dictionary clarifies acronyms and explains terms and slang (an unsophisticated investor is a `barefoot pilgrim`); and the World Business Almanac compiles vital stats on all 50 states, over 150 countries and 24 industries, from automotives to water. Finally, Business Information Sources lists the best sources on advertising, retirement planning, stress management and a host of other issues. Most sections offer lists of further resources, since the two-page entries are provocative but lean fare. Designed for maximum efficiency and readability despite the tiny type (there are bullet points, icons, headings and subheadings, sidebars, maps and charts), this volume will be what its title promises as long as you can lift it.
Copyright 2002 Reed Business Information, Inc.

From Library Journal
This ambitious work attempts to create a one-stop resource for the business world. First, by analyzing the various industries, the language of business, and the ideas of both pioneers and current leaders, it provides a guidebook to working in, managing, and building today`s companies. In addition, it includes an outstanding collection of 150 original essays written by business practitioners and leaders as well as academics like Philip Kotler, Mark Brown, and Laura Ries. Separate sections offering management checklists and actionlists lead readers through procedures for coaching, writing job descriptions, and starting a small business, as well as building a web site and creating product literature. Readers will be inspired by both the management library and the biography section (featuring, for instance, Adam Smith and Est‚e Lauder), while the dictionary of some 5000 international terms and the world business almanac with its 24-industry sector surveys and profiles of 150 countries are valuable reference sources in their own right. The `Business Information Sources` section lists 3000 resources organized into 100 subject areas, including web sites, books, magazines, and organizations. An introduction by Daniel Goleman (Primal Leadership; Emotional Intelligence) completes the package. Any library or personal business collection will want a copy of this unique and reasonably priced reference.
Susan C. Awe, Univ. of New Mexico Lib., Albuquerque
Copyright 2002 Reed Business Information, Inc.