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Smart Retail - Richard Hammond


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1.380 din
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Isporuka: Pošta
Post Express
Lično preuzimanje
Plaćanje: Plaćanje pre slanja
Lično
Grad: Novi Beograd,
Beograd-Novi Beograd
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Pozitivne: 1063

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ISBN: Ostalo
Jezik: Engleski
Oblast: Menadžment
Autor: Strani

Smart Retail: How to Turn Your Store into a Sales Phenomenon

- Richard Hammond

Strana: 158

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Description
Retail is amazing. It is immediate, exciting, risky, and downright tough. Running shops gets into the bloodstream. But at a time when retail takes credit for saving whole economies it is still possibly the least understood of all business practices. Smart Retail is your ticket to a better retail life.

`A really practical and helpful guide, essential reading for anyone involved in retailing`
Charles Dunstone, CEO, The Carphone Warehouse

`A wonderful insight into the world of retailing. A fun and inspiring read, particularly for those close to retail.`
Vittorio Radice, Executive Director, Marks & Spencer (former Chief Executive, Selfridges)

`This book is full of practical good things to make running stores that bit easier to get right.`
Julian Richer, Chairman and Founder, Richer Sounds

`This is how it`s done.`
Umesh Vadodaria, General Manager, PC World

This book is the first `how to` retail handbook. It uncovers the key elements that separate the great retailers from the average, the killer teams from the also-rans and the High Street success stories from the back street strugglers. Covering everything from creating the ultimate in-store experience to understanding your customer and from promotional strategies to building energised and motivated teams, this is the book that will equip store managers, aspiring team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies for retail success.

`A book about doing it.`
Allan Leighton, Chairman, Royal Mail (former CEO, ASDA).

`I thoroughly enjoyed every minute of it.`
Simon Stephens, District Manager, Sunglass Hut

`This is a great book which delivers sensible pragmatic advice applicable to all retail sectors at all levels`
James Heneage, Managing Director and Founder, Ottakars plc

`Very much to the point and a great practical guide to retailing`
John Thornton, Chairman, Thorntons plc

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Predmet: 19072825