pregleda


Digital Marketing Strategy: Text and Cases - Glen Urban


Cena:
2.180 din
Želi ovaj predmet: 2
Stanje: Nekorišćen
Garancija: Ne
Isporuka: Pošta
Post Express
Lično preuzimanje
Plaćanje: Plaćanje pre slanja
Lično
Grad: Novi Beograd,
Beograd-Novi Beograd
Prodavac

nisforex (759)

Pozitivne: 1063

Negativne: 0

Svi predmeti prodavca

Kupindo zaštita

ISBN: Ostalo
Jezik: Engleski
Oblast: Marketing
Autor: Strani

Digital Marketing Strategy: Text and Cases

- Glen L. Urban

Knjiga je nova. Cena ove knjige je preko 100 USD na stranim sajtovima....

Pogledajte fotografije za dodatne informacije.

Lično preuzimanje u Beogradu ili slanje....

Pogledajte i ostale knjige iz Biznisa, Menadžmenta, Marketinga, Ekonomije i Finansija koje imam u ponudi klikom na:
http://www.kupindo.com/pretraga.php?Pretraga=&CeleReci=1&Prodavac=nisforex&Grupa=61

POGLEDAJTE SVE MOJE KNJIGE NA KUPINDU.
IMA DOSTA KVALITETNIH STRUČNIH KNJIGA I PRIRUČNIKA

- PO VRLO PRISTUPAČNIM CENAMA -


Book Description
Digital Marketing Strategy emphasizes how digital technologies make marketing more effective because they allow for individual attention, better campaign management, and better product, marketing design, and execution. The book does not ignore the fundamental theories of marketing, but emphasizes their usefulness in developing a response to the threats and opportunities created by the Internet. It is organized around an easy-to-understand flow diagram for formulating marketing strategies: understand customer needs, formulate a strategy, implement the strategy, and build trust with customers. Digital technology discussed includes customer relationship management software, sales force automation, wireless technology, marketing automation software, and decision support systems. Case studies throughout the book illustrate real-life digital technology scenarios; they include: Mothernature.com, Dell, Insite, Terra Lycos, MarketSoft, OSRAM Sylvania, Logistics.com, Travelocity, and Citibank Online. For anyone pursuing a career in marketing; also for practitioners, marketing professionals, consultants, executive trainers and others employed in corporate training.

Ukoliko bi kupili ovaj predmet a još niste učlanjeni, to možete učiniti klikom na donju adresu:
https://secure.limundo.com/Registracija/ref/nisforex

Pogledajte ponudu na sajtu:
http://www.kupindo.com/Clan/nisforex/SpisakPredmeta

Isključivo slanje posle uplate.
Van granica Srbije ne šaljem.
Troškove slanja snosi kupac.
Zamolio bih sve potencijalne kupce da dobro razmisle pre kupovine jer se neću razmišljati da dam negativnu ocenu u slučaju odustajanja od kupovine.

Predmet: 18832037